Get Seen, Get Traffic: Three Ways to Borrow Someone Else’s Audience

Get Seen, Get Traffic: Three Ways to Borrow Someone Else’s Audience

Ask nearly anyone who runs an online business what their biggest struggle is, and chances are they’ll say “more traffic.”

You need traffic to build an email list.

You need traffic to make sales.

You need traffic to fill your coaching programs.

So the big question always is, where do you get all that traffic?

Sure, you could buy ads, but if you aren’t careful, you might just fill your list with less-than-ideal audience members. And, I can guarantee that that won’t do anything for your sales. You could focus your time and energy on search engine optimization, but unless you have years to build your business (and who does?), SEO should not be your top choice.

Good thing you have other options.

If This is Your First Time Here

Let me introduce myself. My name is Corinne and I provide VA and content repurposing services to fitness coaches and mom bloggers. I feel there is always a way to do something better and faster. My goal (through my services and blog posts) is to help you grow your business, simplify your home (so it doesn’t fall apart while you grow your business) all while looking good doing it! I am always looking for ways to be more efficient and how I can reduce the amount of time it takes to accomplish my tasks. I experiment with new ideas and share them on my blog if they are a success! Today I want to share…

 

Be a Guest Writer

Everyone needs content. It’s the one thing that remains consistent among all content creators—there is never enough. That’s where you can help.

By guest posting on other coaches’ blogs, you can “borrow” some of their traffic.

You can’t simply regurgitate old content and send it out in a dozen directions though. To get the best results, you’ll want to:

*Create custom content designed with your host’s unique audience in mind.

*Provide stellar value with actionable ideas and strategies not found everywhere
else.

*Inject your personality so those new to you will instantly connect with you.

*Offer a compelling reason to click through to your website or blog for more
information.

Partner Up

No list? Here’s a quick way to “borrow” someone else’s list to kickstart your own:

Schedule a free event with a partner.

Here’s how it works:

1. You (as the one with the small list) create a compelling, free training which leads naturally to a low-cost, no-brainer product.

2. Install an affiliate tracking system such as a Member, Infusionsoft or 1Shopping Cart.

3. Offer your best affiliates a higher percentage of profits in exchange for co-hosting your webinar and bringing their traffic along for the ride.

This is a win/win for both of you, as you gain the traffic while your affiliate gets a bigger payday. Just be sure you have a good funnel in place so that your new list members can benefit from all that you have to offer.

 

Get Interviewed

Want to really show off your expert status and bring traffic back to your site, too? The easiest way is to get on the interview circuit. Just like authors with new books and actors with new movies, coaches and service providers can get in front of new audiences simply by answering questions about what they know.

Of course, you’re probably not going to appear on the Today Show or Oprah (although that’s not impossible), but there are still plenty of opportunities out there for coaches and consultants in every niche.

Look for interview and speaking opportunities on:

*Podcasts

*Other blogs

*YouTube

*Periscope and Blab

*Local events

*Industry conferences

*Telesummits

Start by reaching out to your colleagues and to podcast and blog hosts you most admire. Get the word out with your friends and your list that you’re looking for opportunities.

Even if you don’t yet have a list of your own, it’s easy (and fun) to kickstart your audience growth simply by making yourself available for these and other opportunities. Each guest post, podcast interview, and the webinar is another chance to get in front of a whole new market, so take advantage of it!

Growing your audience is easier than you think, especially if you utilize the knowledge that you have and share it with others in the industry. Don’t be afraid to go out and ask others to give you a little assistance. As long as it benefits them in the process, they will be more than willing to help. Especially since someone probably did the same thing to get them to where they are now!

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How to Completely Automate Your Sales

How to Completely Automate Your Sales

Ever wish you could hire a team of savvy salespeople to stay in touch with your prospective clients and encourage them to buy?

When you put a few simple systems in place, you can easily replace an expensive sales team with automated tools that allow you to keep your products and services in front of potential clients. You’ll not only make more money, but you’ll do it completely hands free. All that’s required is a little planning!!

In Case You Are New to My Blog

Let me introduce myself. My name is Corinne and I provide VA and content repurposing services to fitness coaches and mom bloggers. I feel there is always a way to do something better and faster. My goal (through my services and blog posts) is to help you grow your business, simplify your home (so it doesn’t fall apart while you grow your business) all while looking good doing it! I am always looking for ways to be more efficient and how I can reduce the amount of time it takes to accomplish my tasks. I experiment with new ideas and share them on my blog if they are a success! Today I want to share…

The First Tool You Need to Automate Your Sales

An autoresponder. Simply put, an autoresponder is a series of emails that go out on a pre-determined schedule. They’re written to engage your audience and pull readers further into your funnel.

Typically, an autoresponder series will have at least seven emails in it, and is used as a lead generating tool. You offer an opt-in on your website with (for example) “weekly tips to stay productive during the dog days of summer” or “daily motivation for busy mompreneurs.” When your reader fills out the form, she’s automatically added to your autoresponder list, and you have her attention with every email.

The key though is to write your series with specific calls to action. It’s not enough to just give her tips for being more productive. You have to also give her the opportunity to buy your products or services.
Done right, your autoresponder can help keep the cash flowing, even when business is down.

The Fastest Way to Get Your Autoresponder Up and Running

The fastest way is to use a tried and true email provider such as Kartra. It’s simple to set up, and extremely affordable. Plus, you’ll find many VAs who are experienced with it and can help you out if you get stuck.

For the content, look back over your most popular blog posts and products. Posts can be repurposed to provide valuable content to your subscribers, with a natural upsell to matching products or services.

In addition, think about the questions you’re most frequently asked, what conversations pop up again and again, and what your social connections and competitors are discussing. These nuggets are the building blocks of a compelling autoresponder series that your readers will not only look for, but actually read. And if they’re reading, they will eventually buy.

Things to Think About as You Automate Your Sales

As they move through your series, you want to keep in mind that subsequent offers should be more and more valuable, with the occasional low-priced offer thrown in.

In fact, if you’re using a more sophisticated system such as Karta, you can easily move people between autoresponders based on the actions they take. That means they’ll see exactly the offers they want and need, and nothing else. It can make selling via email super productive, and best of all, completely automated.

Automating your sales with your autoresponder can really free up your time while still keeping your products and offers on the mind of your readers. As long as you are always providing valuable content along the way it will never seem spammy or sales.

If you want to learn more or need help automating your sales or content please click here {link} to schedule a free consultation or check out my products and services page.

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how to automate your sales to scale your business

 

Guest Post: 5 Steps to Creating Free Pinterest Templates in Google Slides

Guest Post: 5 Steps to Creating Free Pinterest Templates in Google Slides

This week I was featured on Redefining Mom!  I feel so honored to add to Monica’s content.  Her blog is all about helping moms build online business.  She was actually my business coach for a little while too!

In this post I provide a step by step guide on how to get all of the paid benefits of Canva in a free tool…Google Slides!

Click here to check out 5 Steps to Creating Free Pinterest Templates in Google Slides.

This post was imported into WordPress in one click using Wordable

25 Things You Can Automate in Your Business

25 Things You Can Automate in Your Business

Automating my blog is the only way I am able to get as much done every day as I do!  To explain what automating is, it’s when you create a system that completes the task for you.  Or when you do still need to be involved, sometimes it is creating a system that reduces the amount of steps you have to do.  Today I am going to share with you a some ideas of 25 Things You Can Automate in Your Business.

Automating frees up your time to complete other more important task (or just watch a movie with your kido).  When it takes you less time to complete something you become more efficient and also you are more likely to be consistent.  Tasks that suck or take longer we tend to want to skip!

Here are a a few ways you can get started…

The important thing to remember is while there are a ton of different tools you can use to automate your business, if you start using a million of them you will just create a cluster f*ck that could make things even worse!  Less is more.

Sometimes you have to use more than one because of limitations or to keep the costs down.  I get it.  Just don’t go crazy.

This post contains some affiliate links for your convenience.  Click here to read my full disclosure policy.

BLOG AND BUSINESS

1.) Revive old content with “Revive old post” is a plugin you can connect to your WordPress. This service is free or paid for different levels of management, but it will tweet your older blog posts with your hashtags, and while you sleep!

2.) Schedule your social media.  Hootsuite and buffer are social media management tools you can use to schedule posts across a few of your accounts, like twitter and facebook. They have a free service and a paid service.  I schedule my posts using IFTTT applets so I can extend my free accounts.

3.) For Pinterest , I use Boardbooster.  It costs a penny per pin.  Why not Tailwind?  You still have to load up your schedule with Tailwind.  With Boardboosted I am able to schedule my pins in 5 minutes a month.

4.) Setup a RSS Feed and Send Newsletters Automatically to your Readers.  An RSS feed is something that people subscribe to in order to receive your newest content as soon as it’s published – automatically. I use Mailerlite (Use this link to get a $20 account credit) for my newsletter.  You would simply go to your campaigns to set up a RSS Campaign.

5.) Create an FAQ PageHow often are you asked the same questions by commenters and readers? If you create a FAQ (Frequently Asked Questions) or a “Help” page for your blog to answer common questions.This will save you the time in your email box too, and I know we can easily spend too much time in there!

6.) Batch Your TasksI like to batch out my work, meaning I block out a time frame to create the same type of thing multiple times. This goes for photos for the blog or for creating graphics, and templates for Pinterest images. Batching makes you efficient and consistent which helps your branding.

7.) Use Apps to Schedule RemindersSet yourself up with daily, monthly, or weekly reminders for tasks you don’t want to forget to do using my favorite tool Trello. With the ButlerBot add on I never forget a deadline and have all of my content mapped out for the ENTIRE year BOOM!

8.) Hire an Accountant  When I say accountant I mean get a system like Wave. This app automatically imports your transactions so you don’t have to manually organize them anymore.It’s time to stop pulling your hair out as you try and organize a year’s worth of expenses from a shoebox of receipts. If you use Wave(it’s free!) as your bookkeeping tool, it comes with a free app for your phone called Wave Receipts.   Every time you buy something for your business, use the app to take a photo of the receipt and it will store it in Wave!

9.) Create funnels or opt ins you can rinse and repeatWhen you create your first funnel or opt in make a template first that you can duplicate for every other funnel you create in the future.

BONUS: Use a wordpress theme like mine (Divi Elegant Theme) that allows you to create sales pages that you can just keep duplicating.  It saves me a ton of money by not having to pay monthly fees for leadpages!

10.) Start Saying No  As Entrepreneurs we are naturally yes people and we are also overachievers. 🙂 We have a huge fear of missing out.  The problem is that you might be spending unnecessary time trying things that don’t work and and don’t move you forward towards your goals.  Shiny object syndrome is a real thing!!  So, start really following your gut instincts and saying NO more often. You’ll free up your time – automatically.

Check out Meera Kothand’s The 5-Step Process to Crush Blogger Overwhelm: The Blogger’s Guide to Tasks & Goal Creation.  It a free bonus when you purchase her Blog Startup Plan.  It was a huge help for reducing the overwhelm that we face as bloggers.

11.) Use a Blog Post Template.  Again it makes you efficient and consistent!  I took a poll in my Elite Blog Academy Facebook group and the members said their biggest time suck was content creation.  Check out this blog post here on how to create a blog post template.  Also check out Wordable to upload your blog posts to wordpress directly from Google Docs.  This post was imported into WordPress in one click using Wordable.

12.) Automate your file-saving process  Do you spend hours trying to find documents?  Use Dropbox to sync up folders on your computer.  You can also use an IFTTT.com applet to automatically backup files to certain places.

13.) Use Canned Responses  I use canned responses with my Zapier zaps.  You can use them for frequently responded to emails.  If you have a VA, this will help them draft response that sound like you and make them more efficient.

14.) Set up an email autoresponder  Going along with the above, you can create an autoresponder from most, if not all, email accounts. With Gmail you can send them to only specific people even.  This is the easiest way to automate email and also set up business boundaries when you are on vacation.

15.) Start Documenting Your Process and Workflows.  Tasks that I frequently do I create a video screen share for.  I have complied a library of video tutorials that I can either share on my blog or with a VA when it is time to scale up our outsource some of my projects.  I also create screen share videos for tasks I don’t frequently do, so I can remember how to load that thingy again lol.

AUTOMATE YOUR CLIENT WORK

16.) Automate Your Client Onboarding Process.  Create an entire process that gets them from their free consultation to a paying client.

17.) Automate your client follow ups. When the work is finished you don’t want to just go MIA.  Maybe they could be a repeat client.  If these clients are happy with the work you did, they will most likely want to work with you again! But if you don’t keep in touch, they’ll probably forget about you or even worse – think you don’t really care. Create a group or segment with your email marketing provider to follow up with them 30 days later, 6 months or maybe once a year.

18.) Automatically add clients to your mailing list when they schedule a free consultation.  This is just one more way to grow your list faster!  You’ll need to sign up for a free Zapier account. Zapier allows you to connect apps and trigger automatic actions.  You can create this zap or something similar:

1. Trigger: A client schedules an introductory call with you or books you for a service.

2. Action: Zapier adds the client to your mailing list!

Just make sure you add a sentence saying when scheduling an appointment with me you will be added to mailing list.

19.) Automate testimonial reminders for your clients.  Testimonials are super important for future business as well as making sure your current client is happy with your work.

20.)  Set up invoice reminders  Emailing clients to remind them of payments is just as uncomfortable as emailing them to get their overdue feedback. Once or twice is okay, but after that you start to feel reeeeally awkward.  Most invoicing systems, allow you to set up invoice reminders so you don’t have to feel uncomfortable asking for overdue money anymore. The app does it for you!

21.) Create an ‘Instructions File’ for clients  Do you find yourself giving your clients the same instructions all the time?

Instructions like:

How to provide you with helpful feedback
How the process works
What files to hand over before the project starts
How to use your project management system

How to get a hold of me and office hours

Create a getting started private page that has all of this information in one place.  Once you receive payment you just send them the link.

22.) Create a reusable project schedule  I am still working this one out but from my research, creating a reusable project schedule you can use with every client is a huge time saver.

A project schedule outlines the timeline of the project. It shows the days and weeks in calendar format and the tasks you’re going to complete on each day. It also includes the days your clients feedback is due.

To put this kind of schedule in place, just commit to starting each project on the same day (eg. Monday’s.) Then follow through with the schedule for every project you have.  With a project schedule in place, both you and your client will always know what is happening when.  This will also help with forecasting your workload and when you can take on new clients.

23.) Set up automatic meeting reminders  Do you email your clients a reminder before your meeting? Well, you can stop that now. With scheduling systems like Acuity Scheduling, they can book a meeting through it and they’ll receive automatic confirmations and reminders.

24.) Follow-up with disappearing clients automatically  If you don’t follow up with potential clients because you forget, you need to automate it. Schedule a follow-up email to send 3 days after your consultation call. To schedule emails to send at a later date, try using Boomerang.  You can also set it for emails to send if there is no response.

25.) Follow up with unhappy clients automatically
If you receive a complaint from a client or customer, it’s a good idea to resolve the situation and then follow up with them a couple of weeks later to see how they’re getting on. To do this, just create an email template and schedule it using Boomerang.

So there you have it 25 things you can automate in your blog or business!  I hope your life becomes auto-magical once you set these babies up!!

Have some other ideas on things you can automate?  Tell me!  I would love to hear them!

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25 things you can automate in your blog

save time automating these 25 tasks in your biz or blog
How to automate your most time consuming business tasks

How to Automate Your Most Time Consuming Tasks

Save Hours with a Blog Post Template

Save Hours with a Blog Post Template

I took the popular blogging course Elite Blog Academy and am in the private Facebook.  Members said the most time-consuming thing in blogging is creating content and all of the social media images that go along with that content.

Imagine this…you write this awesome blog post about BLANK and are so excited to post it this week.  You sit down at your computer and begin the horrible process of copying the text from your Google Doc and pasting it into WordPress.  You spend 30 minutes just editing the spacing and text size!!  Then come the images, add media> select file> insert into post> and repeat, and repeat and repeat.  You just wasted an hour doing just behind the scenes stuff!  UGHHH!  If only there was a better way!

Writing blog posts is fun and can sometimes be therapy.  All the technical stuff and editing that comes after sucks the fun right out of it!  If you accept guest posts this is your ticket to making them incredibly easier!!!

In case you are new to my blog…

Let me introduce myself.  My name is Corinne and I am a productivity/efficiency geek.

I feel there is always a way to do something better and faster.  My blog, helps other overwhelmed moms be more productive at home and in their business.

I have limited time and frequently get distracted on the internet, so I have to force myself to stay focused and productive during the time blocks that I schedule to work on my business.

Needless to say, I am always looking for ways to be more efficient and how I can reduce the amount of time it takes to accomplish my tasks.  I experiment with new ideas and share them on my blog if they are a success!

Today I want to share how a blog post template has not only made me a better blogger but has saved me tons of time and frustration!

UPDATED 4/10/18: I never timed myself but now, thinking about it, I totally should have It now only takes me about 30 minutes to write (includes creating all images), upload and make final edits to my blog post!  Do you know how long it takes you to write a blog post from start to finish? For now, my blog is my side hustle.  With my full-time job, daughter and starting our homestead, I do not have a lot of spare time.

Why should you be using a blog post template?

Consistency! I recently heard someone say that your brand is a promise to your readers that you will be the same no matter when or where they see you.  By using a post template, your readers know what to expect, making reading your blog easier and more enjoyable.

Efficiency! Like I said in the beginning…creating content and social media images are the most time-consuming part of blogging.  And ironically it is is also the most important. When you use a template instead, drafting a new post every time it becomes more like “filling in the blanks” – saving you TIME and BRAINPOWER!  Save both of revenue generating tasks!  As moms, we have limited brainpower as it is!!

WARNING: This does not mean you get to start slacking off and creating bad quality posts to just get them out there.  You still need to create quality content.  This template is just to save you time by putting it all together.

Tools You Will Need:

This post contains some affiliate links for your convenience.  Click here to read my full disclosure policy.

How to make your own Blog Post Template

Most of my blog posts are tutorials.  I like to teach moms how to automate their home and business so they don’t have to work so hard.  (like what we are doing right now) Therefore this example is my tutorial template but it’s the same system for any blog post you write.  You would just change the template for your writing style.

Here is my Blog Post Template:

Why did you create your blog post template in Google Drive and not just create a draft in WordPress?

Two words…Copy Paste! I use a lot of screenshots in my tutorials.  You are not able to copy a picture and paste it into a WordPress post.  You have to upload the image.  I can paste into Google Docs which speeds up the process!!

Why do you need to use Wordable?  Can’t I just IFTTT this shizzzz?

Yes…Yes you can!  However, you can get Wordable completely free (I share my hack in my Blog Post Template Pack) so why not use what works the best.  But if you use an IFTTT.com applet to automatically load your Google Doc to WordPress it looks like this:

pasted image 0 It’s one big paragraph with HORRIBLE formatting.  This completely defeats the purpose of having a template. When you use Wordable your blog post looks like this:

pasted image 0 1

Ahh pretty 🙂

Grab your NEW AND IMPROVED “How to Create a Blog Post Template Pack” (includes mini ebook, example, editable doc and video tutorial).  With over 1,000 downloads in only one month, you can’t go wrong!!!

We have a million things already on our plate.  We have made the brave decision to start a business and it’s hard work.  Formatting blog posts shouldn’t have to be.  Hopefully, this system will create some free space for you!  You are doing great Mama!  Keep up the good work!

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How to Create the Ultimate Blog Post Template

Grab Your Free Copy of the ULTIMATE Blog Post Template
Save time and frustration with a blog post template!
Save Money: Auto Post to Social Media for Free

Save Money: Auto Post to Social Media for Free

Are you a new blogger on a budget?  Are you sick of spending hours scheduling your social media posts but just don’t have the money to invest in tools like Buffer, Hootsuite, Edgar, or SmarterQueue!

I searched  Pinterest and read all the comments about how you need to invest in your business?!  Well it it’s not in my budget I can’t just magically make the money appear.  With a full time job and a little one at home I also don’t have the time to be spending hours manually scheduling these posts.  I had to figure out another way and it had to be FREE!

Today I’m share this automagical process that will allow you to schedule – and loop – your posts for free.

If you already have a scheduler you could use this process to have access to more accounts or my favorite, scheduling seasonal content!  I use to use Boardbooster to automagically loop my pins.  Well when I forgot to shut off my Christmas pins in FEBRUARY….I figured this way was better :).

Here’s what you’ll need for this process to work:

    • an IFTTT account, which I’ll explain in a minute
    • a Google Calendar
    • This quick guide and .csv Auto Post Template, which you can download right here:

First let’s start off with WTF is IFTTT?

With IFTTT you can connect apps, devices and services like Feedly, Buffer, Twitter, Hootsuite, Youtube, and many others, and then create “applets”, which create automatic events based on the triggers you set.

IFTTT stands for “If This, Then That”. What this really means is that if “this” event happens on Service #1, “that” event happens on Service #2. As an example, I use IFTTT to connect my corporate and personal calendar.  If a new event is added to my corporate calendar, copy the event to my google calendar.  It keeps me totally organized with everything going on!

What I love so much about this new IFTTT trick is that you can set it up to post directly to a Facebook page, and it’s absolutely free.

Here are the steps to schedule and loop your posts with IFTTT and Google Calendar:

If you’re rather watch a video, I included a tutorial in the free download guide. I’ll do my best to outline the steps for you. I’m using Facebook as an example in this post, but you can just as easily do the same thing for Twitter or Pinterest.

STEP 1: Log into IFTTT.com and create a new applet.

  • At the top click “My Applets”
  • Then, “New Applet”

STEP 2: Select “this” and Google Calendar

  •  Connect your account and select “New event from search added”
  • Enter #facebook as the keyword

STEP 3: Select “that” and facebook pages

  • Pick “upload a photo from URL”
  • You can receive a notification every time it runs or shut those off.
  • Save that sucker!  That’s it!

Repeat the same steps for your other social media channels.

STEP 4: Fill in the spreadsheet.

You’re going to bulk upload your posts to Google Calendar, so the next step is to add posts to the spreadsheet. If you haven’t already, download the Auto Post Template + Guide here and follow the video for how to populate it. It’s much easier to show this rather than explain it here, but here we go!

Subject Start Date Start Time End Date End Time All Day Event Description Location
Keyword #facebook, #pinterest, #twitter Day you want to post Time you want to post Same as start date 1 hour after start time Put “False” Here Post text Photo url

Tip* The Subject field is only used for scheduling purposes, the text does not go in your post.  If you are going to repeat a post monthly or weekly I suggest putting “#facebook weekly” or “#facebook monthly” to help you identify your reoccurring posts.

STEP 5: Import the Spreadsheet to your Google Calendar

  • Settings > Calendar > Import Calendar

*Tip: I suggest creating a new calendar called “Social Media” or something

STEP 6: Edit each weekly or monthly event and loop them

  • Make events reoccurring to loop them on whatever schedule you want.  Change the color for each social media channel.

It takes time to set this up, especially the spreadsheet BUT if you are around next week I have a hack for that too!!  All schedulers require some sort of setup, at least your investment is your time only and not your time and money!!

Once you are done though this system is FREE F O R E V E R!

Need to tweak the schedule or squeeze a random post in?  Just log in to your Google Calendar, add it as a new event, and then edit it following the steps above and loop away…

ENJOY!

 

schedule and loop your social media posts for free. Grab your free workbook
schedule and loop your social media posts for free. Grab your free workbook

schedule and loop your social media posts for free. Grab your free workbook

schedule and loop your social media posts for free. Grab your free workbook